Ateneo BRC facilitates demo class for its upcoming Innovation Camp for Entrepreneurs (ICE)
30 Jun 2025
The Ateneo Business Resource Center (BRC), in partnership with CIA Bootleg Manila, facilitated a demo class for its upcoming Innovation Camp for Entrepreneurs (“ICE”).
In just one afternoon, over 60 leaders of various enterprises and organizations were able to experience the ICE framework in action while also meeting the mentors behind the program.
More importantly, the demo class allowed the entrepreneurs to get their hands dirty with creative challenges meant to show them what it really means to be creative innovators.
ICE (Innovation Camp for Entrepreneurs) is an 18-week learning program where entrepreneurs and business leaders discover new opportunities, innovate their products & services, and strategize new solutions for their organizations.
Learn more about the course: www.ateneo.edu/ice


